Buildology was founded in 2011 in Auckland as a forward thinking architectural design firm. Self-taught architectural designer & Buildology owner Allan McIntosh grew from a one-man band to a company of 4 staff within a couple of months. With this growth came the challenge of managing an architectural design practice; tracking time, handling staff productivity, communication with the council, builders, clients and so on. After 3 months of intensive research into various software solutions, Allan chose WorkflowMax to manage his entire business in the cloud.
WorkflowMax's all-in-one communication tool was a game changer for Buildology. "We particularly enjoy the email functionality that connects emails to a specific job. Instead of searching a job, we can see exactly what email communication we've had with the client. WorkflowMax monitors email, identifies codes and knows where to put it. As an architectural designer and office manager this functionality is amazing", says office manager Rome May.
As WorkflowMax is an end-to-end job management software, Allan and his staff are able to create leads, quotes, track time, manage jobs, e-mail communication, and seamlessly push invoices into their accounting software.
Since WorkflowMax has all the operational data, its reporting functionality gives Buildology the business intelligence they need to improve/grow their business based on real data, not intuition. Allan says, "The reporting function has given us incredible insights that lead to change in some of our pricing.
"As an example, we were charging for minor resource consent applications but after we started using WorkflowMax it became clear pretty quickly that based on the time spent we should have been charging at least $1800 - $2500 per job. It's priceless to know if you're under or over charging, so you can optimize your prices accordingly."
"Using WorkflowMax to monitor client hours, we're going to be able to see accurately which customers are taking up our time. For example, we monitor time versus quoted cost to see if we continue with a contractor or keep him on. It also allows us to really see who are our A customers, and who are our D customers. This is worth so much to us as it helps to put our business-making decisions into perspective", notes Allan.
Rome says, "In the building industry, there is a lot of project management for each job – managing designers, clients, council and builders.
"Within our industry the value lies in effective project management of the job. The designers, the client, the builder are all wanting information and in WorkflowMax everything is born into one place, so when the client calls we are fully prepared!"